The new PR brings new opportunities.
In the old days – say, a few years ago – PR/publicity meant writing and sending a press release for the sole purpose of trying to get the media to write or talk about your business.
Now, you can do PR directly to your consumer… via the Internet. With online distribution services (Business Wire, PR Newswire), along with news providers like Google News, your releases can be seen directly by the end user: your current or potential customer or client.
At the same time, you can use that approach – and other methods – to let the media know about your business, giving them compelling news angles and the exact information that makes them more likely to feature your products or services.
Our PR/publicity-related services include:
- planning media campaigns
- writing news releases
- building media lists
- e-mailing or sending your news release
- Internet news release distribution
We’ve gotten media attention for our clients in all types of media: newspaper, magazine, radio, TV, and online… on the national, regional, and local levels… increasing their business both short- and long-term.
Please contact us for more information. |
